While there is no replacement for hard work and diligence, there are many tools and products that can help aide tremendously in your online business.
Unfortunately, there are also so many products which either do nothing or are actually harmful to your business. Remember, just because a product is marketed as the next best thing, doesn't mean that it is.
Also, if you ever see a product which seems to good to be true, then assume it probably is. When it comes to internet marketing, there is no such thing as a get rich quick product or a push button money making product. Those don't really exist and will do absolutely nothing for you.
The Essential Products
These essential products should be in your internet marketing toolbox and I strongly encourage you to think about getting some of them.
Link Master WordPress Plugin
I wanted to let you know about a dirty secret that goes on the IM world. Often people looking to start a business online turn to affiliate marketing. Affiliate marketing has a lot of advantages, you don't need a product, you don't need support, just send traffic and get paid. It can be quite profitable as well.